AutoNetTV™ Pro Channel Ad Opportunities

Ad cost is determined by adding the total # of locations currently receiving the program to those who are scheduled to receive installation up through the first week of broadcast. Any/all locations added after the first week of broadcast will be additional “free” viewers to the advertiser. For example, the average location has 8 total employees. Each employee views the entire Pro Channel program an average of three times (one time from start to finish, and two more times in pieces throughout the month).

As of March, 2006 the ad opportunities are as follows:

• Segment Bumper – Your high-quality logo, web address, slogan, and any other pertinent Proud Sponsor information viewed full-screen for 15 seconds with voice over.
• Segment Sponsorship – Your high-quality logo, web address, slogan, and any other pertinent Proud Sponsor information viewed full-screen for 15 seconds with voice over. Plus, your logo will remain on screen, reduced size in lower corner, throughout the entire segment.
• Commercial (30, 60, 90 & 120 second spots available) – Standard TV commercials, except nothing is standard with AutoNetTV. Crafted specifically for the only all-autoprofession TV audience.
• Product / Service Showcase – Have you ever said, “If they could just see what it does, they would buy it in a heartbeat?” Here’s your chance. Show your product, or discuss (informal interview style) the features and benefits of what your company offers for :60 seconds . The showcase is filmed by AutoNetTV in the AutoNetTV studio with on-camera participation by an AutoNetTV actor.

Premium Ad Enhancements

• Break Exclusivity – Guarantees that no other company providing the same services (competitors) will have an ad in the same commercial break. Only available for Commercial ads. Add a premium of 10% to the commercial cost for this benefit.
• Category Exclusivity – Guarantees that no other company providing the same services (competitors) will have an ad in the entire Pro Channel episode. Only available for Commercial ads. Add a premium of 20% to the commercial cost for this benefit.
• Charter Sponsor Package – AutoNetTV provides even more benefits to those advertising partners who commit up-front money. The first such reward is a deep discount off the rate card. Others include free bumper and free category exclusivity. We extend this exciting opportunity to all our advertisers. Inventory is very limited and is filled on a first-come-first-serve basis.

Discounts – Unlike broadcast TV, AutoNetTV has limited inventory each month. Thus, discounts are only offered for long-term commitments, not for longer time commitments within an episode.

Ad Agencies – a 15% commission is allowed for recognized agencies. Media must be created by agency.

Payment Terms – Payment for ad spots must be made 30 days prior to the airing of the Pro Channel program in order to reserve the placement.

Rates – Rates are good for one month and are subject to change based on availability